Data & Analytics

Know Exactly Which
Marketing Drives Revenue

We set up the tracking, attribution and reporting infrastructure so you know precisely which campaigns, channels and creatives are generating revenue — and stop paying for the ones that aren’t.

What We Do

Full-Funnel Tracking & Attribution

We set up the tracking, attribution and reporting infrastructure so you know precisely which campaigns, channels and creatives are generating revenue — and stop paying for the ones that aren’t.

Key Benefits

What You Get

📈

Conversion Tracking Setup

Google Tag Manager, GA4, Meta Pixel, and platform-specific pixels — all configured correctly and verified.

🔗

Multi-Touch Attribution

See how every touchpoint in the customer journey contributes to the final sale — not just the last click.

📊

Custom Dashboards

Real-time dashboards showing ROAS, CPL, CPA, LTV and revenue by channel — everything in one place.

📰

Weekly Performance Reports

Clear, jargon-free reports showing what’s working, what’s not, and exactly what we’re doing about it.

Our Process

How We Do It

01
🔎

Tracking Audit

Audit all existing pixels, tags and tracking setup to identify gaps and inaccuracies.

02
🚀

Implementation

Set up or fix GTM, GA4, Meta CAPI, and all relevant platform tracking.

03
📈

Attribution Modelling

Configure multi-touch attribution so every channel gets proper credit.

04

Dashboard & Reporting

Build custom reporting dashboard and set up weekly automated reports.

Frequently Asked Questions

Without proper attribution, you’re making million-dollar marketing decisions based on incomplete data. Most businesses are either over-crediting or under-crediting channels — leading to wasted spend on what doesn’t work and under-investment in what does.
Yes. We set up, configure and customise GA4 for e-commerce and lead generation tracking, including custom events, conversions and audience building.
Meta’s Conversions API allows you to send conversion data server-side, bypassing iOS14+ tracking restrictions. This significantly improves Meta campaign optimisation and attribution accuracy.
We build dashboards in Looker Studio (formerly Google Data Studio) connected to all your marketing data sources — free, real-time, and shareable.

Ready to Finally Know What's Working?

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